Are you fed up with hearing crickets when it comes to your content?
👉 Struggling to come up with ideas for posts, spending hours trying to create something only for it to go unnoticed with only a handful of likes and not a single comment.
👉 Wondering how to create content that's relevant, useful, high quality, strategic AND that helps you stand out in the crowded online space.
👉 Unclear on who it is you are actually trying to talk to and, how to tell them who you are, what you do and why it is exactly they should work with YOU.
You wish someone would just tell you what you need to do to:
✅ stand out online, be seen and build your reputation as a kick-ass service provider
✅ create content that's planned, strategic and that connects and converts so you can sign more dreamy clients
✅ stop the overwhelm, procrastination and imposter syndrome when it comes to creating content for your business
Content to Clarity will help you master the art of using content marketing to grow your business. During this 8-week intensive group course, I’m going to help you ditch the overwhelm and teach you strategies and techniques so you can create content with personality and heart that forges real connections and starts conversations.
What We'll Cover
What you do, who you do it for and why
Your values and vision
Your brand dictionary
What’s working and what’s not
- Content audit
Types of Content
This week we are going to look at the different types of content you can create in your business
- How to choose the right kind of content for you and your business
- What are they and why you need them
- The four types of content you should be creating for your business
- Creating content with purpose
- Coming up with endless content ideas
Connecting the dots in your content
Creating a content strategy
- Copywriting techniques for captions
- Using call to actions
- Starting conversations
- Creating content for engagement
Making Your Content Go Further
Extending the value of your content
- Repurposing content
- Batching your content
- Content planning
Analysing Your Content
- Looking at your insights and reading the data
- Conducting market research
- Making adjustments and optimising your content
- Opportunity for questions
- Next Steps
- Future Planning
- Goals setting
Join Content Clarity and step off that hamster wheel you’re on - let's start making your content work FOR you.
I’m going to teach you how to attract, nurture and sell to your audience through purposeful, authentic and intentional content so you can stop filling your feed with national sandwich filling day posts and START sharing content to help you make sales.YES, I'M IN!
How does it work?
- 7 x 60-90 minute long weekly training masterclasses sharing strategies, techniques and learning so you understand the what, why and how in creating high-quality and strategic content.
- 1 x live Q&A session so you can ask for support with your content.
- Actionable points and tasks for you to take away and work on to help you explore ideas and gain clarity to move forward.
- Access to replays after the course has ended so you can revisit these and catch up if you miss any sessions.
This IS for you if:
- You’re constantly struggling to come up with ideas for new content and you feel something is holding you back from showing up as your true self.
- You are ready to see more in your business - more growth, more sales and more engagement.
- You want to find a content strategy that you feel actually works and helps you move the needle in your business.
- You are ready to make a change and start showing up with a clear plan and intention.
- You want to sign better quality clients, stop haggling for work and feel excited by the services and packages you offer.
This is NOT for you if:
- You want someone to tell you what to do and provide you with a content calendar - this isn't a cookie cutter approach to content!
You aren’t willing to do the work and implement the learning. The more you put in the more you will get out of this and see the benefit to your business.
- You are after overnight success or vanity metrics.
- You aren’t ready to get a bit uncomfortable - sometimes to get unstuck we need to really look at what’s keeping you there and that often means looking deeper. With growth comes discomfort but I will be there with you every step of the way supporting you and keeping you accountable!
Hi, I'm Claire
A coach, mentor and eternally curious learner with a rebellious streak. I've been supporting women in business to elevate their status and build their business through content for the last six years.
I help women find more clarity and confidence to connect the dots in their business, reach more of the right people through powerful content marketing strategies that feel authentic and aligned so they can see more money in their bank account at the end of every month.
If you’re ready to leave behind the overwhelm you feel around creating content for your business and instead embrace the powerful, quietly courageous woman who I KNOW is waiting for her time to shine, then Content to Clarity is for you!
I'll see you on the inside! xx